Privacy Policy for Two-Way SMS Communication Mid-South Comfort LLC Effective Date: 2026 Mid-South Comfort LLC (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you opt in to receive and send text messages (SMS) with us. 1. Information We Collect When you opt in to our two-way SMS service, we may collect: Your mobile phone number Your name, if provided Message content you send or receive Service-related details such as appointments, estimates, and job information 2. How We Use Your Information We use your information to: Respond to HVAC service requests and customer inquiries Schedule, confirm, and remind you of appointments Provide updates about technician arrival times and job status Send important notifications related to your services We do not send promotional or marketing messages unless you have explicitly opted in. 3. Consent to Receive SMS By providing your phone number and opting in, you consent to receive SMS messages from Mid-South Comfort LLC. Message frequency may vary based on your interaction with us. Message and data rates may apply. 4. Opt-Out Instructions You can opt out of SMS communications at any time by replying: STOP to unsubscribe HELP for assistance After opting out, you will no longer receive SMS messages unless you opt in again. 5. Information Sharing We do not sell, rent, or share your personal information with third parties for marketing purposes. We may share your information only with: Trusted service providers that help us deliver SMS communications Legal authorities if required to comply with applicable laws or regulations 6. Data Security We take reasonable precautions to protect your personal information from unauthorized access, use, or disclosure. 7. Data Retention We retain SMS communication data only as long as necessary to: Provide HVAC services Maintain records for business operations Comply with legal requirements 8. Your Privacy Rights You may request to: Access the personal information we have about you Correct or update your information Request deletion of your data, where applicable To make a request, contact us using the information below. 9. Contact Information Mid-South Comfort LLC 4279 North Germantown Road Arlington, TN 38002 Phone: (901) 364-1697 Email: [email protected] 10. Updates to This Policy We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date. By opting in to receive SMS messages from Mid-South Comfort LLC, you agree to this Privacy Policy.